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More Talk, More Often...
Looks like Citadel’s WNOX will no longer be the only radio station in the market dominated by conservative talk shows with nationally known hosts. WETR 760 AM—East Tennessee Talk Radio will be a “conservative talk station” according to the press release sent to our good offices. WETR is currently broadcasting as WMEN 760 The Word, playing mainly contemporary Christian music and gospel tunes. WETR is operated by Orlando-based Foothills Broadcasting, which is owned by Moffit Media (also out of Orlando), and is part of the cluster of stations locally that includes WYLV Love 89, WRJZ Joy 62, and WOEZ EZ 88. According to Becky Mills, head of promotions for the soon-to-be WETR, the switch was made with the idea of having a talk format as part of their local station cluster, but “not necessarily a Christian music or Christian talk format.” The weekday lineup will feature the nationwide premiere of former Ronald Reagan and George H. Bush cabinet member William “Bill” Bennett’s Mornings In America, The Mike Gallagher Show middays,The Dennis Prager Show and The Dave Ramsey Show afternoons, and The Hugh Hewitt Show nights. Weekend programming will include everything from home improvement shows to one “hosted by five real-life sisters.” WETR should prove interesting competition for the big boys at Citadel. What we want to know is what in the world is a station like this doing on the left side of the A.M. dial?
S-Rations from Home
Summertime Salsa, the entrepreneurial brainchild of retired U.S. Postal Service manager Gerald Hawkins, has found its way to Iraq and is in great demand by at least one platoon of troops stationed there. Sherri Childress, whose twin sister Linda Deckert suggested they “adopt a platoon” last year, says the Knoxvillian sisters started corresponding with soldiers in Iraq and sent them a jar of Hawkins’ home-recipe, hand-packed salsa, produced in the Grainger/Hancock County area, because they were looking for products that would give the troops a flavor of the state and region and found Summertime Salsa on a store shelf. When the word to “send more salsa,” came back from their platoon, they did, but they soon saw that the combined costs of the product in its glass jars, their postal weight and their packing requirements were eating up their budget. They went to great lengths to contact Hawkins directly, and when they got hold of him, the sole owner of G&H Foods of Knoxville—a service veteran himself—donated all the salsa they could afford to ship. “We’re sending them a taste of home, one jar of salsa at a time,” Deckert says.
But, Will It Work?...
The Lawson McGhee Library is changing its circulation process in the name of effectiveness. Rather than a desk for checkout in each department, there will be one central desk at the downtown library for all materials. Library Director Larry Frank says the move is for efficiency and to accustom library staff and patrons to a single point circulation system before a potential move to a new downtown facility. Frank anticipates problems, but says, “we’re attempting to minimize bumps and potholes. We’ll implement things in a paced fashion so that we can work out any inconsistencies that come up before we go into a new facility.”
April 1, 2004 • Vol. 14, No. 14
© 2004 Metro Pulse
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